Ooohh that's insidious, but no wonder coming from a pill company i guess? :-\
Here is my take on diet, feels weird to discuss about that here but anyway if this can help??? hahaha
For loosing weight there is nothing better than a DIET, strict or not, depends on your daily habits, but followed with regular basis EXERCICE.
Now depends on the health and age of course, exercice doesn't mean pushing yourself too much, well at least not for the beginning.
Pills and all are actually reducing the chance for you to achieve a result, because what is too easy, doesn't help imho (like a lot of things actually :
)
I wouldn't recommend running, i think running is "ok" for people that are already fit, and have no articulation problems, running can make a lot of harm. Best is bicycle or swimming (if you can), start with 15mn 3 times a week, then do more days, and more time if you feel like you can, pushing progressively is good i think for feeling the difference etc.... you'll feel the difference after 1 to 2 months i'm sure, and you'll see it too in the mirror haha...
Eat normal 3 meals a day but one fruit BEFORE eating your meal, an apple or banana is best, it's a natural appetite suppressant , works well, the 3 meal rules everyone heard of works good too, eat wahetever you like in the morning (not too fat tough) avoid getting too much bacon egg etc..., (well unless you're going to burn it during the day
), a little less at dinner, and like a poor at night, but with one fruit before, i felt it work well for me.
Meal shouldn't be too rich in Fat, pasta etc... as said before and that's pretty obvious, but not just because of the Fat, limited bread, eat in "limited" quantity, after some time you'll get used to it, and you won't feel the need to ask for more, belly reduces, and so your appetite, and make sure to leave some "space" not filling your belly too much, always good to feel "light" after eating, gives more energy for having the force to do some exercice, rich and fat food tends to make you very tired and defeats the purpose, you just feel too lazy, body can't follow...
And of course, no cookis and whateer snacks and junk food in the middle, i know it can be hard, but every "drasting" change in habits have their hard part, until your mind has set to the new one.
Anyway there are tons of things for diet, and a lot that is too much rules sometimes, so no need to be a fanatic on diets, but like everything, the hardest part is to do it, when you're at it, and if you stick to it, then it should be all good, no pills and no money spent for that.
I'm 34 years old, so it's easier of course, but i had lost 12kg in 4 months doing this ( blood test and all at top levels), and i'm tottaly fine and keeping at it, it's just became my new habit, i have fun, eat what i like but not in excess, and if i ate too much (family dinner or whatever) then i exercice more to compensate etc.... No pain no gain
T.