It's all a marketing pile. They weren't the first, nor the first in the USA, so they added "for a sports game". And even in that field they're probably not the first. Running the software in the cloud? That could be a first. But who needs to complicate things by using the "cloud". Can someone define the "cloud"? There's no detail at all about what it means.
The problem of different latencies for different sources is easy enough to solve.
Introduce a buffer that is larger than the highest latency. Then adjust timing on each of the sources. You're no longer live, but a delay of a second, or even five or ten seconds often doesn't matter at all.
It still wreaks havoc on monitoring. So, It doesn't always work for live. No time to adjust anything.
Broadcast has been doing this for years. Without the magical "cloud", I might add. It's what AVB is about.
I mean, I was building server setups for in-house video editing last century. No way I would run such a setup in the cloud. Unless it was my own "cloud". Not even if you need world-wide mobile access, as that would need a separate setup to handle many clients.
A remarkable number of companies have found the cloud to be a lot more expensive than dedicated servers. Especially if you consider safety. I do presume safety wasn't a biggie in this case, but still.
In fact, they're a bit late to start boasting about the cloud. Haven't they heard AI is the thing lately?
So, when will ChatGPT be trained to mix a show?